Sage CRM for Marketing
Sage CRM includes a marketing component and features that allow you to build a detailed profile of your customers over the course of your relationship. This helps to ensure that ongoing communication is highly relevant based on previous purchases, product preferences, and other important customer-specific characteristics.
Sage CRM also integrates with MailChimp – powerful web-based email marketing software. When you combine customer and prospect data in Sage CRM with the email templates and tools in MailChimp, you have a powerful platform that makes your marketing effort fast, efficient, and far more effective.
Sage CRM for Customer Service / Support
All service and support activities are captured in your CRM solution so that you start to build a knowledgebase of issues and resolutions. Your service reps can then use that knowledgebase to quickly resolve common challenges.
Whether you sell products that require technical support or offer service agreements that continue beyond the initial sale, Sage CRM provides the tools you need to manage resources, resolve issues, and build long-lasting and loyal relationships. And with all of that information at their fingertips, your customer care reps will have a better opportunity to cross-sell complementary products and services.
Taking Sage CRM Beyond the Sales Department
How Sage CRM works with Sage ERP
The Value of Sage CRM for Accounting Staff
Back to Basics: What is CRM and How Does It Work?